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How To Become An Expert Blog Writer
Probably the biggest objection I get from people when we talk about creating an information product is that they are not an “expert” in anything. The good news is that you don’t have to be an expert. The better news is that you probably already are an expert in something. We just have to uncover it.
It is better to spend a little more and to get an experienced grant writer than it is to choose the cheapest one. Remember that your grants depend on the success of the writer. If you choose a great writer with plenty of experience, you are much more likely to get the grant. Ask them how much experience they have writing grants and always ask for samples. When you receive your samples, review them closely and make sure that their grant writing skills are on par with their experience.
For some, this might be more difficult than it seems. Expert status is not just given, it must also be claimed. If you are an expert at what you do, there is absolutely nothing wrong with identifying yourself as one. If you’re not, do what it takes to become one. Authenticity and integrity are powerfully effective marketing tools.
Different people are attracted to book clubs for different reasons. While there aren’t any “wrong” reasons, it is important to get clear on what the focus and goals for your group are. Incidentally, some people aren’t yet attracted because the reasons they see may not appeal to them.
Most authors are not boring. But do remember always that the attention span of the searcher is very short. There are millions of competitors and competing websites, just one single click away. You have just a few seconds to present YOUR brand, YOUR position and the primary reason why someone should buy YOUR book. A good book marketing strategy will deliver a powerful and compelling message in just a few seconds.
The vast diversity of topics possible to write about always amazes me. And as I get older and learn more, I realize how much more I have to learn about any given topic. That’s lifelong learning at its best.
So you should find out what the writer’s area of expertise/specialization is – and then ask for something else. Yup, have the writer write on a topic she knows absolutely nothing about.
Well, what do you need an expert on? Investments, child-rearing, self-defense, auto maintenance, cooking, network marketing, sales, running a home business.or even, how to become an expert? You name it, you can find an expert on it. Just this morning, I uncovered two research essay writer on the uses of dryer lint.
The good news about the statement is, that unlike many other marketing activities, it’s free. It can also be completed before the book is published. I start working on a differentiation statement for a new book long before the book is finished. This gives me ample time to tinker with the messages and to perfect them.
Making Cold Calls: The telephone is a great means of communication, but it’s also a great interrupter. Before you call someone, visit his website and read all the guidelines. If you can’t get an answer to a question, send an email. People are busy, so when you call them, you interrupt them. Most people will reply to your email in a timely manner, and if a phone call is needed, you can ask in an email when is the best time to call.
When you become a writer, an important step is publishing your work. There is a lot of debate about self publishing versus using a publishing house. Before you make a decision, make sure you have all the facts. Self publishing might work for you if you have a lot of time and money to spend on marketing yourself. But if you don’t than don’t accept packages that you have to pay to get yourself published. Remember the goal is to be writing not marketing yourself.
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